For people running their businesses on social media, security measures are rarely the priority. They are often lulled into a false sense of security, thinking the default measures of social media platforms are enough to shield their businesses. Thanks to this complacency, businesses are attacked almost 95 times a month on social media. The pitfalls […]
It’s been many years since we have used digital assistants like Siri, Alexa, and Google, to help do household chores. For many people, these Artificial Intelligence (AI) powered machines have become an important part of their daily life. However, not everyone knows that AI in social media helps gain a competitive edge when creating marketing […]
We’ve all heard the term Metaverse, but what is it exactly? and how can your business leverage metaverse marketing in social media? Read on to find out. Metaverse is a virtual universe that tech experts believe to be the future of the Internet. It’s a conceptual virtual world that allows people to work, play, shop, […]
Want to learn how to schedule TikTok posts on desktop and mobile? You’ve come to the right place. So, how exactly do you go about scheduling TikTok posts? Though TikTok has a built-in scheduling feature, it has its limitations. A few third-party tools (Hopper HQ being one of them) can help you schedule your TikTok […]
Here’s all you need to know about the current state of Instagram influencer marketing, how much campaigns cost, and how to go about running one… Now an almost $2 billion industry, Instagram influencer marketing has taken the social media world by storm. In recent years, Instagram users around the globe have begun making a living […]
Have you recently noticed a drop in your Instagram Story views? You’re not alone… Instagram Stories are full of amazing features that drive engagement and offer a direct line of communication with stories reactions and DM replies, they’re also a great way to show off your brand personality and leave a lasting impression. The downside? […]
Want to create a social media landing page that turns your followers into paying customers? This blog is for you 🎯 Vibrant themes and catchy captions on social media are great. They engage your audience and keep them coming back to your social media content. However, your goal isn’t just to make social media page […]
Looking for Sprout Social Alternatives? We’ve got you covered… In your search for the right social media management tool, you might have come across Sprout Social. However, SproutSocial may not be your first choice depending on your business’s varying needs and budget constraints. You might be looking for Sprout Social alternatives to know your options […]
Not sure where to start with your marketing to Gen Z? Video content may be your best bet… Looking to connect with Gen Z and turn them into raving fans? Check out these 11 tips for leveraging video content to market to Gen Z. From creating a community to celebrating individuality, you’ll reach Gen Z […]
Most people are hesitant to be the first to try a new product or brand. But seeing other people try it makes them more confident in making a purchase or starting a free trial. Simply put, this is social proof in action. Social proof is a powerful tool that any business can leverage to increase […]