Dimensions Archives - Hopper HQ https://www.hopperhq.com/blog/tag/dimensions/ The #1 Social Media Tool for Small Business Mon, 21 Oct 2024 08:56:27 +0000 en-GB hourly 1 https://wordpress.org/?v=6.3.2 https://www.hopperhq.com/wp-content/uploads/2024/03/256-copy-60x60.png Dimensions Archives - Hopper HQ https://www.hopperhq.com/blog/tag/dimensions/ 32 32 The Ultimate Guide to LinkedIn Dimensions & Post Sizes (2024) https://www.hopperhq.com/blog/the-ultimate-guide-to-linkedin-dimensions-post-sizes/ Mon, 21 Oct 2024 08:56:25 +0000 https://www.hopperhq.com/?p=19355 LinkedIn dimensions are crucial for ensuring that your profile, posts, and ads leave a lasting impression on your audience. This guide will walk you through everything you need, from LinkedIn photo sizes to video dimensions, helping you maximize your overall presence. If you’re looking for time efficiency, tools like Hopper HQ’s AI-powered image resizing feature, […]

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LinkedIn dimensions are crucial for ensuring that your profile, posts, and ads leave a lasting impression on your audience. This guide will walk you through everything you need, from LinkedIn photo sizes to video dimensions, helping you maximize your overall presence.

If you’re looking for time efficiency, tools like Hopper HQ’s AI-powered image resizing feature, optimizing your visuals for LinkedIn becomes effortless, ensuring they always meet the platform’s specific requirements. Let’s dive into each category and explore how the right dimensions can drive your success on LinkedIn.

1. LinkedIn Profile Picture Dimensions

Your profile picture is often the first thing people notice when they visit your LinkedIn page. To make a strong, lasting impression, it’s essential that your image is well-sized and professional.

  • Recommended Size: 400 x 400 pixels
  • Minimum Size: 200 x 200 pixels
  • Maximum File Size: 8MB
  • File Types: PNG, JPEG

Since your profile photo is displayed alongside your name in every interaction on LinkedIn, from comments to connections, it’s crucial that it represents you well. LinkedIn automatically crops your profile photo into a circle, so avoid placing important elements near the edges.

Pro Tip: Choose a high-resolution headshot with good lighting and a neutral background. Ensure your face is centered and takes up around 60-70% of the frame for optimal clarity and impact.

2. LinkedIn Background Image Dimensions (Banner)

The background image also called the banner, is your chance to provide visual insight into who you are or what your business stands for. Unlike the profile picture, this larger format allows for more creativity.

  • Recommended Size: 1584 x 396 pixels
  • Minimum Size: 1192 x 220 pixels
  • Aspect Ratio: 4:1
  • File Types: PNG, JPEG

Your LinkedIn banner is an opportunity to brand your profile. Whether you’re showcasing your company’s logo, promoting a product, or reinforcing your personal brand, this image should be impactful and visually pleasing without distracting from your profile details.

Pro Tip: Avoid text-heavy banners. Instead, use simple, bold visuals or logos. If you do include text, make sure it doesn’t get obscured by the profile image on a desktop or mobile.

3. LinkedIn Post Image Dimensions

Visuals are essential for capturing attention in LinkedIn posts. Whether it’s sharing industry insights, promoting a new product, or simply engaging your audience, using the correct image dimensions ensures your posts are visually appealing and professional.

  • Recommended Size: 1200 x 1200 pixels
  • Aspect Ratio: 1:1 (Square)
  • Maximum File Size: 5MB
  • File Types: PNG, JPEG, GIF

LinkedIn automatically resizes images to fit its layout, so using the recommended dimensions ensures your image displays correctly without distortion. Square images work best as they maintain consistency across all devices.

Pro Tip: For maximum engagement, opt for minimal text and strong visuals that directly reflect the content of your post. Be sure to test how your image looks on both mobile and desktop before posting.

4. LinkedIn Video Post Dimensions

Video content is becoming increasingly popular on LinkedIn as a way to engage audiences and share longer-form content. Whether it’s a company update, product demo, or thought leadership piece, getting the video dimensions right ensures a professional presentation.

  • Recommended Size: 1920 x 1080 pixels (Full HD)
  • Aspect Ratio: 16:9 (Horizontal)
  • Duration: 3 seconds to 10 minutes
  • Maximum File Size: 5GB
  • File Types: MP4, AVI, MOV

: LinkedIn compresses video content for fast loading, and using the correct dimensions helps maintain the quality of your content. Videos that are too large or incorrectly sized can appear pixelated or be cropped incorrectly.

Pro Tip: Include captions in your videos. Many LinkedIn users scroll through their feeds with the sound off, so captions ensure your message gets across even in silent mode.

5. LinkedIn Stories Dimensions

LinkedIn Stories is a relatively new feature that allows users to post short, time-limited content. Like Instagram and Facebook, LinkedIn Stories disappear after 24 hours, making them ideal for quick updates, announcements, or more casual behind-the-scenes content.

  • Recommended Size: 1080 x 1920 pixels
  • Aspect Ratio: 9:16 (Vertical)
  • Maximum File Size: 5GB
  • File Types: MP4, PNG, JPEG

With LinkedIn Stories, you’re working within a vertical format, and sticking to the recommended dimensions ensures your content fits the screen perfectly without being cropped or distorted.

Pro Tip: Keep your stories snappy and engaging. Since they’re short-lived, make the most of the 20-second maximum per story by using bold, eye-catching visuals.

6. LinkedIn Company Logo Image Dimensions

For businesses on LinkedIn, your company’s logo is a significant part of your branding. Make sure it’s clear and professional by following the right specifications.

  • Recommended Size: 300 x 300 pixels
  • File Types: PNG, JPEG
  • Your company’s logo appears in search results, in the LinkedIn feed, and on your company page. A crisp, clear logo is essential for building brand recognition.

Pro Tip: If your logo includes text, ensure it’s large enough to be legible even in smaller formats.

7. LinkedIn Sponsored Content and Ads Dimensions

Sponsored content and ads are some of the best ways to promote your business on LinkedIn. However, for these promotions to be effective, it’s crucial that they look sharp and professional.

Single Image Ads

  • Recommended Size: 1200 x 627 pixels
  • Aspect Ratio: 1.91:1 (Horizontal)
  • Recommended Size: 1080 x 1080 pixels
  • Aspect Ratio: 1:1 (Square)

Video Ads

  • Recommended Size: 1920 x 1080 pixels
  • Aspect Ratio: 16:9 (Horizontal)
  • Maximum File Size: 200MB

Why this matters: LinkedIn ads reach a highly targeted audience of professionals, so maintaining high-quality images and videos is crucial for conversion. Ads with the wrong dimensions can appear distorted or poorly cropped, which can negatively impact engagement.

Pro Tip: Use A/B testing to experiment with different visuals, and always include a strong call to action (CTA) to maximize conversion rates.

8. LinkedIn Event Image Dimensions

When hosting a virtual event or webinar on LinkedIn, you need an event image that clearly represents your brand and draws in attendees.

  • Recommended Size: 1200 x 627 pixels

The event image is one of the first things potential attendees will see, and a high-quality image can make a difference in attracting registrations.

Pro Tip: Use high-contrast colors and simple designs to make your event image pop in the LinkedIn feed.

9. LinkedIn Articles Thumbnail Dimensions

LinkedIn Articles allow users to publish long-form content on the platform. The article thumbnail is your chance to grab attention and encourage clicks.

  • Recommended Size: 744 x 400 pixels

A well-designed thumbnail image increases the likelihood of readers engaging with your content. Avoid clutter and choose visuals that are relevant to the article’s topic.

Pro Tip: Think of your thumbnail as a book cover—its purpose is to invite users in without overwhelming them with too much information.

Conclusion

Understanding and utilizing the correct LinkedIn image and video dimensions is essential to maintaining a polished and professional online presence. Whether you’re updating your profile, creating engaging content, or running ads, ensuring your visuals adhere to LinkedIn’s specifications helps you stand out in a crowded professional space.

By following the guidelines outlined in this guide, you’ll ensure that your LinkedIn content looks great on any device and leaves a lasting impression on your audience.

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What Is The Right YouTube Shorts Dimensions to Use? https://www.hopperhq.com/blog/youtube-shorts-dimensions/ Tue, 24 Oct 2023 10:42:05 +0000 https://www.hopperhq.com/?p=17248 YouTube shorts have taken the online world by storm, and if you’re new to it, you might be wondering what is the right YouTube Shorts dimensions to use. In a digital landscape where time is a precious commodity, these bite-sized videos have carved out their own unique space. The rise of TikTok has given rise […]

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YouTube shorts have taken the online world by storm, and if you’re new to it, you might be wondering what is the right YouTube Shorts dimensions to use. In a digital landscape where time is a precious commodity, these bite-sized videos have carved out their own unique space.

The rise of TikTok has given rise to copycats from every social media giant. YouTube Shorts is one of them, which has taken the world by storm. It gets 122 million visitors daily. (Here’s a list of the top 23 richest YouTubers to show how profitable YouTube can be!)

Whether you’re a seasoned creator looking to up your Shorts game or a brand trying to make your Shorts look better – we’ve got you covered.

The Ideal YouTube Shorts Dimensions

Best YouTube Shorts aspect ratio: First up, you want to aim for a vertical aspect ratio. That’s a fancy way of saying that your video should be taller than it is wide.

A 9:16 aspect ratio is your best option here. Think of it like holding your smartphone upright – that’s how most people watch Shorts. So, a vertical video fills up the screen just right.

Best YouTube Shorts pixel size: You’ll want to go for at least 1920 pixels in height, but higher is better. The clearer, the crisper, the better.

Nobody likes a pixelated mess, right? And when it comes to pixels,1920 pixels by 1080 pixels is the sweet spot. This range keeps your video optimized for mobile viewing while looking sharp.

Best YouTube Shorts length:  YouTube Shorts can be as short as 15 seconds, but it’s not a bad idea to aim for the 60-second mark. This gives you a little more room to tell your story, but remember, brevity is the main focus.

How to Create a YouTube Short

  1. Get your gear ready: Your smartphone is often all you need. It’s perfect for capturing those spontaneous moments. Just make sure your lens is clean, your battery is charged, and you have enough storage space.
  2. Plan your short: Take a moment to brainstorm what your Short will be about. Focus on one clear idea or story. Think about what will grab your viewer’s attention in the first few seconds – that’s your golden opportunity to hook them.
  3. Shoot vertically: Remember that 9:16 aspect ratio we talked about earlier? Hold your phone upright while shooting, and ensure your subject is well-framed within the vertical space.
  4. Edit it: Trim your video, add some music or captions if necessary, and make sure it flows well. Keep it simple, and remember that less is often more.
  5. Add captions (Optional): While captions aren’t a requirement, they can make your content more accessible and engaging, especially when your video relies on dialogue or narration.
  6. Upload and optimize: When you’re satisfied with your creation, upload it as a YouTube Short. Make sure you’ve optimized your video with a captivating title and description. Use relevant tags to help users discover your content.

Best Practices and Tips

1) Make Use of Video Loops

In YouTube Shorts, your video loops – it plays on a continuous loop as long as the viewer keeps watching. The beginning and end should connect seamlessly so that when it replays, it’s not jarring.

A smooth loop keeps viewers engaged and more likely to watch your Short repeatedly. Making that loop captivating is your secret weapon to holding your audience’s attention.

2)Use Your Authentic Voice

Using your authentic voice helps create your unique style, personality, and perspective. When you infuse your work with your voice, you connect with your audience on a deeper level. It builds trust and fosters a sense of relatability, making your content more engaging and memorable.

Authenticity is a magnet that attracts viewers who resonate with your honest, unfiltered self-expression.

By staying true to your voice, you create a genuine connection that transcends trends, ultimately distinguishing you in the vast digital landscape and leaving a lasting impact.

3) Use Analytics

Using analytics with Hopper HQ provides you with essential insights into how your content is performing. You can track metrics like engagement, followers, and post reach, helping you understand what’s working and what needs improvement. You can also access viewer data like demographics, area, age, gender, timezone, etc.

(Learn the best time to post your YouTube Short.)

These insights help you tailor your content to your audience’s preferences, refine your posting schedule, and measure your growth over time.

The user-friendly interface of Hopper HQ makes it easy to navigate these analytics, giving you the power to make informed decisions and boost your social media impact without diving into a sea of complicated data.

4) Be Consistent 

Consistency is important for a YouTube Shorts channel. By consistently posting regularly, you establish expectations for your audience, fostering trust and reliability. Whether it’s a daily, weekly, or monthly cadence, this predictability keeps viewers engaged and returning for more. Hopper HQ’s content calendar helps visualize your schedule nicely.

Moreover, maintaining a consistent style, tone, and branding across your Shorts reinforces your channel’s identity. It helps with content recognition and ensures your audience knows what to expect. 

5) Cross-Post

Leveraging your YouTube Shorts on other platforms is like casting a wider net for your content.

Share your Shorts on social media sites like Instagram, TikTok, or Twitter to reach diverse audiences. Tailor your content to fit each platform while retaining the essence of your Shorts.

Cross-promotion can amplify your reach, drawing more eyes to your YouTube channel. Hopper HQ makes cross-posting easier by allowing you to link all your accounts.

Why Consider a Social Media Scheduling tool

In the world of YouTube Shorts, getting your content’s dimensions just right is crucial to making a great impression and engaging your audience effectively. However, managing these details can be a bit of a challenge, especially when you’re juggling multiple platforms and content schedules. This is where a social media scheduling tool like Hopper HQ can be a game-changer.

Perfect Dimensions with Ease

One of the standout features of Hopper HQ is its unwavering commitment to helping content creators maintain impeccable YouTube Shorts dimensions. Say goodbye to the frustration of accidentally uploading videos with the wrong dimensions. Hopper HQ acts as your digital guardian, providing warnings and guidance whenever you’re about to make a dimension-related mistake. This ensures that your content always looks its best, helping you maintain a professional and polished online presence.

AI Resizer – A Time-Saving Marvel

Beyond just issuing warnings, Hopper HQ goes a step further with its AI resizer. Imagine this: you’ve created an amazing YouTube Shorts video, but it’s just slightly off in terms of dimensions. In the past, you might have had to reupload a new version, potentially losing precious time and engagement. With Hopper HQ’s AI resizer, you can effortlessly adjust your video’s dimensions without the need for time-consuming reuploads. This feature streamlines your workflow, allowing you to focus more on creating great content and less on technical hiccups.

The Right Path to Your YouTube Shorts Journey

As you venture further into YouTube Shorts, remember that your creative spark is your strongest asset. Keep experimenting, learning, and evolving. And, of course, stay consistent in delivering engaging content to your viewers.

Now, a vital tool in this exciting journey is Hopper HQ. It streamlines your posting process and provides the insights needed to enhance your content strategy.

So, embrace the thrill of YouTube Shorts, follow the best practices, and explore the growth opportunities with Hopper HQ.

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What Is The Right Instagram Story Size? https://www.hopperhq.com/blog/the-right-instagram-story-size-to-use/ Thu, 19 Oct 2023 15:36:43 +0000 https://www.hopperhq.com/?p=17155 The Perfect Instagram Story Size The answer is: 1080px X 1920px. This 9:16 aspect ratio is your golden ratio. But what does that mean in plain English? Imagine your phone screen. It’s usually taller than it is wide, right? Well, that’s the 9:16 ratio we’re talking about. It’s like a portrait, not a landscape. This […]

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On This Page

The Perfect Instagram Story Size

The answer is: 1080px X 1920px.
This 9:16 aspect ratio is your golden ratio.

But what does that mean in plain English?

Imagine your phone screen. It’s usually taller than it is wide, right? Well, that’s the 9:16 ratio we’re talking about. It’s like a portrait, not a landscape. This is crucial because when you upload a Story that’s not the right size, Instagram will try to squeeze it into that 9:16 frame and unnecessarily trim your stories.

Now, you might be thinking, “How do I make my Stories exactly 1080×1920?” There are tons of apps out there that can help you get the job done, like Canva, Adobe Spark, Hopper HQ, or even Instagram’s own built-in editor.

Here are other Instagram story pixel sizes that have a 9:16 aspect ratio:

  • 720 pixels by 1280 pixels 
  • 1440 pixels by 2560 pixels 
  • 2160 pixels by 3840 pixels 

What’s An Instagram Story?

Instagram Stories have become way more than just a passing trend. With over 500 million daily active users, they’ve become a cultural phenomenon.

Stories vanish after 24 hours. But why would you want to share something that disappears so quickly? Well, it’s all about the fleeting moments. Those snapshots of life that aren’t meant to be permanent but are still worth sharing with your followers.

Your morning coffee, a cute dog you saw on your walk, or that sandwich you had for lunch – these are all prime Instagram Story material.

You can even permanently keep them in your highlights.

How to Create an Instagram Story

  1. Open Instagram: First, open up your Instagram app. Tap your profile picture in the upper left corner or swipe right from your feed to access the Story camera.
  2. Choose your media: Once you’re in the Story camera, you can take a photo or record a video by pressing the white circle at the bottom. Or you can swipe up to access your camera roll. Choose a photo or video that you feel like sharing.
  3. Get creative: Instagram offers a bunch of creative tools to spice up your Stories. You can add text, stickers, emojis, GIFs, music, and even draw freehand. To access these, just tap the icons at the top.
  4. Adjust your story: You can use the editing options on the left. You can resize, rotate, or even change the text color.
  5. Add to your story: Hit the “Your Story” button in the bottom left corner to share it with your followers. You can also send it directly to specific friends using the “Send To” button.

Your Story is now posted. It’ll disappear after 24 hours, but you can always save it to your highlights if it’s too good to vanish into the digital abyss.

How to schedule an Instagram story

Tired of putting effort into posting your Instagram Stories at the perfect moment? Well, you’re in luck because Hopper HQ can help you schedule your Stories like a pro.

It’s not just for Stories; you can schedule regular posts too as well as cross-schedule to other social media channels. But for now, let’s focus on those Stories.

  1. Create Your Hopper HQ Account: First, head over to the Hopper HQ website and sign up for an account.
  2. Connect Your Instagram Account: Link your Instagram account to Hopper HQ. This step is crucial as it allows Hopper HQ to post on your behalf.
  3. Create and upload your story: Now, hit the “create” button on the top left of your screen and select “Create a story”.
  4. Choose Your Posting Time: Hopper HQ gives you the power to pick when your Stories go live. No more last-minute rushes. You can plan your content days or even weeks in advance. You can see it visualized on the content calendar.

Hopper HQ has an AI resizer that automatically resizes your picture to the perfect Instagram story size.

Then, hit the scheduling button instead of the post button.

  1. Sit Back and Relax: When the scheduled time arrives, Hopper HQ will auto-post it to your Instagram account
post to instagram from pc or mac
Schedule your Instagram content in advance on Hopper HQ.

Best Practices and Tips To Make The Most Out of Stories

1) Instagram Story Polls

Story polls are simple tools that let you pose questions to your audience, offering them two choices with a tap-to-vote option. Use them to gather opinions on anything from fashion choices to menu options.

The trick is to make your audience feel involved. People love sharing their thoughts, and polls give them a platform. Ask them about what restaurant you should visit and see the votes flood in.

2) Reposting User-Generated Content

User-generated content is a treasure trove of authentic, community-driven content your followers create. Reposting these acknowledges your audience’s contributions and deepens the sense of community around your brand.

By reposting, you demonstrate appreciation for your customers or fans, transforming them into brand advocates. This acknowledgement fosters trust and loyalty, showcasing real people enjoying your products or services.

It’s like a virtual word-of-mouth recommendation.

Encourage user-generated content by creating a unique hashtag for your brand or running contests that inspire your audience to share their experiences.

3) Analyzing Data With Hopper HQ

Hopper HQ offers comprehensive analytics that provides deep insights into your Instagram performance.

With Hopper HQ, you can track essential metrics such as engagement rates, follower growth, and story performance over time. It lets you dive into the details, revealing which stories resonate the most with your audience and when they are most active.

Hopper HQ takes it a step further by providing audience demographics, helping you understand who your followers are, and helping you tailor your content accordingly.

Its intuitive data visualization tools make it easy to digest and act on these insights.

4) Sneak Peeks

Think of them as little glimpses into the exciting things brewing in your world.

It could be a sneak peek of a new product you’re launching, a snippet of a forthcoming video, or a preview of an upcoming event.

Sneak peeks create anticipation, leaving your followers eager to see more. And guess what? People love being in the know, feeling like they’re part of an exclusive club with insider access.

5) Live Content

During a live session, you can answer questions, respond to comments, and interact with viewers on the spot. It breaks down the barriers of traditional content, creating a sense of immediacy and authenticity.

Live content is perfect for Q&A sessions, product launches, behind-the-scenes glimpses, or sharing breaking news.

Moreover, live content invites your audience to participate actively in the experience, fostering a stronger sense of community and connection. The unscripted nature can also make you more relatable, showing your human side.

However, it’s essential to plan your live sessions, promote them beforehand, and have a clear purpose to ensure a successful and engaging experience for both you and your audience.

6) Avoid Excessive Text

Excessive text in your Instagram Stories can be a real buzzkill. Imagine scrolling through Stories and suddenly being confronted with a block of tiny text that resembles a novel. It’s a surefire way to make your audience quickly swipe away.

Keep your text concise and to the point. If you have a lot to say, break it into smaller, digestible chunks. If you must include text, make it larger, bold, and strategically placed to grab attention.

7) Avoid Too Much Promotion

Imagine sitting down with a friend for coffee. If they spent the entire time talking about themselves and their achievements, you might find the conversation one-sided and tedious.

Think of your Stories as a conversation rather than a sales pitch.

The same principle applies to your Instagram Stories. Constantly bombarding your audience with promotional content can come across as pushy and disengaging.

Instead, strike a balance. Mix in valuable, non-promotional content like memes, behind-the-scenes glimpses, user-generated content, or even a slice of your daily life. This variety keeps your Stories exciting and your audience engaged.

8) Behind-the-Scenes

Show them the messiness behind the perfection and the human side of your brand. Share candid moments, bloopers, or the making of your latest project.

Behind-the-scenes content builds authenticity and trust. It says, “Hey, we’re real people like you, and this is how we do things.”

Perfectly Size Your Stories To Make The Best Use Of Instagram

In a world where digital storytelling reigns supreme, mastering the art of Instagram Stories has become a crucial skill.

We’ve learned that the right Instagram Story size, at 1080×1920 pixels, can transform your content from mediocre to mesmerizing. 

Whether you’re a budding influencer, a business owner, or someone looking to connect with friends and followers, these insights are your ticket to success in the Instagram universe.

You may also consider using a tool like Hopper HQ, which has built-in features that resize your video content to the correct dimensions. Why not give our 14-day free trial a try?

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