For this reason, we have handpicked the 13 best social media scheduling tools you can consider in the market in 2024.

Whether you’re a busy social media manager, small business owner, or marketing agency, a scheduling tool like Hopper HQ will automate your social media strategy and help save time for other important tasks.

1) Hopper HQ

Hopper HQ provides a comprehensive social management tool to help streamline planning, scheduling, and auto-posting content across different platforms. It’s a game-changer for social media managers like yourself who juggle scheduling across different software when managing multiple social media accounts. This platform provides a centralized hub, saving time and helping you and your team stay organized. 

Regarding pricing, Hopper HQ’s base price is $16 per month, allowing you to upload multiple posts and add unlimited users.

Key Features

Multi-Platform Scheduling

Hopper HQ supports scheduling content on multiple social media platforms. You can manage and create content for your Instagram, Facebook, Twitter, LinkedIn, Pinterest, TikTok, and YouTube accounts within a dashboard. 

Bulk Scheduling and Content Management

Hopper HQ lets you upload and schedule multiple posts simultaneously for different social media platforms. You can create 100s of posts in a minute saving you significant time. 

This significantly reduces the need for last-minute scrambling and ensures a consistent flow of content across your social media profiles.

Collaboration Features for Teams

Hopper HQ provides a platform for you to manage team members, assign tasks, and work together on content creation and scheduling. This fosters a transparent workflow which is crucial when managing a team and working on multiple social media accounts.

Analytics and Reporting

This tool has advanced analytics and reporting features that help you track your content performance on various social media platforms. With this insight, you can measure engagement metrics and optimize your social media strategy for better results.

With Hopper HQ, you can track:

• Engagement metrics (likes, comments, shares, saves, clicks)
• Reach (number of people who saw your post)
• Impressions (number of times your post was displayed)
• Click-through rates (CTR) for links in your posts
• Follower demographics (age, location, interests)
• Performance comparison across different platforms and content types
  

Hopper HQ also allows you to create customized reports and share your performance in easy-to-understand formats like graphs or charts. This helps you present data to stakeholders on how social media activity has impacted your company.

2) Hootsuite

Hootsuite is a social media scheduling platform for managing your social media presence. With this platform, you can schedule posts and engage with audiences across a wide range of social media profiles. 

There’s a calendar view that provides a centralized overview of your upcoming posts, allowing you to plan your social media strategy effectively. 

Hootsuite also lets you track how your content is performing. You can monitor the shares, comments, and likes your content garnered over a period. This insight will help you optimize your social media content for better engagements.

In terms of pricing, Hootsuite is more expensive than other scheduling tools like Hopper HQ. Hootsuite’s professional plan—which is the standard paid plan costs $99 per month. 

3) Sprout Social

Sprout Social is another social media scheduling tool that allows you to schedule posts on social media platforms like Facebook, Instagram, Twitter, Pinterest, and LinkedIn. 

It is also equipped with built-in analytics to track the performance of your social media efforts. You can track metrics like engagement, reach, and follower growth.

Although Sprout Social offers a wide range of features and functionalities, its pricing structure might place it outside the budget of individual users or small businesses. The Standard plan costs $199 per seat/month and gives you access to 5 social profiles. 

4) Buffer

With Buffer, you can automatically publish them at your designated times, saving you the hassle of manual posting. It has a drag-and-drop calendar that presents a visual representation of your social media feeds. 

In addition to scheduling content, Buffer allows you to track the performance of your social media content, measure engagement, and gain valuable insights to optimize your strategy.

The Essentials plan which is Buffer’s base premium plan for a channel costs $6/month. 

5) SocialPilot

SocialPilot is a tool that simplifies the process of creating, curating, scheduling, and managing your brand’s presence on multiple social media platforms. Its user-friendly interface makes it easy for both your team members and clients to get started.

SocialPilot offers an efficient solution with its approval workflow and custom roles. It has a unified dashboard, eliminating the need to switch between various native apps when managing multiple social media accounts. It supports a range of social platforms including Facebook, TikTok, LinkedIn, Instagram, and Google My Business.

The Professional Plan which is the base subscription for Social Pilot goes for $25.50 per month. This subscription gives you access to 1 user account. 

6) Loomly

Loomly lets you plan your content calendar, craft engaging posts, schedule them for optimal reach, and analyze their performance within a centralized dashboard. 

This tool allows you to assign tasks, share calendars, and collaborate on content creation in real time. This ensures everyone is on the same page and fosters a streamlined workflow, which is especially beneficial for agencies or social media teams managing multiple clients and brands. 

Aside from content scheduling and team collaboration, you can keep track of your brand mentions, industry trends, and competitor activity to stay informed and engage in relevant conversations.

Loomly’s base price is $32 per month which gives you access to 2 users and 10 social media accounts.

7) Later

Later is a user-friendly social media scheduling platform with a strong emphasis on visual content planning. It provides a calendar where you can drag and drop photos and videos to see exactly how your social media feed will look before posting.

Later Starter plan costs $16.67/month for a social set which is 7 social profiles. The plan is limited to 30 posts per social profile. 

8) MeetEdgar

MeetEdgar is another social media scheduling tool that helps social media managers create, schedule, publish, and automate social media content in a centralized dashboard. 

It has a media library where you can upload your evergreen content. You can also organize your library base into categories relevant to your brand or audience. This ensures a steady stream of social media activity without the constant need for manual scheduling.

MeetEdgar’s Eddie Annual plan starts from $24.91 per month. This plan gives you access to manage up to 5 social accounts, schedule unlimited posts, and manage up to 20 team members. 

9) Sendible

Sendible is a comprehensive social media management tool that is widely used by businesses, individuals, and organizations to manage their social media presence across multiple accounts. 

With this tool, you can schedule content across various social media platforms. You can tailor posts individually, use queues for automatic posting, or upload in bulk. 

In addition to scheduling content, Sendible has a built-in image editor and integrations with GIPHY, Pexels, and Canva, allowing you to add visuals to your posts and customize them.

10) NapoleonCat

NapoleonCat is a comprehensive social media management platform designed to help you manage social media scheduling, publishing, and engagement. With a centralized platform, you can manage multiple social media profiles and schedule content for them in advance. You can coordinate with your team, create a posting schedule, and maintain a consistent presence to drive engagement.

This social media management platform also allows you to respond to and manage comments, direct messages (DMs), fan posts, and mentions from one location, ensuring no interaction goes unnoticed. There’s also the option to create custom rules to automate moderation tasks like responding to comments, filtering out spam, or hiding inappropriate content.

11) Iconosquare

Iconosquare allows you to plan your content on all your social profiles. The platform helps you optimize your posting times to ensure that your content gets the engagement it deserves.

Iconosquare lets you submit posts for feedback and approvals. Your colleagues or clients can approve, reject, and leave feedback on your planned social media posts before being published.

Iconosquare provides a dashboard with easy-to-read graphs that display your performance. You can also automate your social media reports which can be exported manually.

12) Crowdfire

Crowdfire is a simple social media scheduling tool that provides a centralized dashboard for managing content publishing. On this dashboard, Manage and schedule content across various platforms like Twitter, Instagram, Facebook Pages, LinkedIn, and Pinterest. 

Crowdfire suggests articles, images, and videos based on your chosen topics and audience interests. This saves time searching for content and helps you maintain a consistent posting schedule.

Crowdfire’s Plus which is the base premium plan goes for $7.48 per month. With this plan, you get access to 5 user accounts and be able to schedule 100 social media posts per account.

What’s Your Go-to Social Media Scheduling Tool?

Choosing the best social media scheduling tool for your marketing team depends on what’s more important to you. However, if using a simple, user-friendly, and powerful scheduling tool is a priority to you, then Hopper HQ is the best choice for you. This scheduling tool provides you with a clean and intuitive user interface which makes it easy for anyone to navigate. 

Hopper HQ supports full auto publishing. This means that you can schedule content on every social media platform and it will auto-post at the designated time. This platform also allows you to create posts for your social media profiles in bulk, collaborate with your team across multiple accounts, and provide in-depth insights on your content performance.

Hopper HQ is not only cost-effective compared to other social media scheduling but also offers a single pricing tier. For just $16, you gain access to all the features necessary for effective social media management.Feel free to give Hopper HQ a try before exploring other options.

The post The 12 Best Social Media Scheduling Tools in 2024 appeared first on Hopper HQ.

As a social media manager, automation plays a crucial role in streamlining tasks and improving efficiency when it comes to social media marketing on Facebook. And this is where Facebook automation tools come in. 

Using automation tools, you can streamline routine tasks, such as liking posts and leaving comments. They are also effective in ensuring you maintain a consistent presence and stay top-of-mind with your Facebook audience without manual effort. 

Today’s article explores 10 of the best Facebook automation tools to help you work smarter and achieve better results with your social media efforts. 

1) Hopper HQ

Hopper HQ is an all-in-one social media management designed to help you grow your audience. It’s equipped with different features that make it a powerhouse for social managers looking to streamline Facebook automation. managers. 

This tool supports full-auto publishing, allowing you to schedule and automate images, carousels, and videos on multiple Facebook accounts. Post scheduled on HopperHQ automatically goes live at the scheduled time. There’s no need to download an app or get a notification to post on your Facebook page manually. 

Key Features

Here are some of the key features of HopperHQ and how they can come in handy for social managers:

Ease of use

Hopper HQ has a clean, user-friendly interface, making it simple for social media managers to schedule and automate Facebook posts. with its dynamic social media calendar and visual first focus, It’s easy to use and doesn’t require a steep learning curve.

Bulk Upload

You can upload up to 50 images and videos at a go from your computer, cloud storage, or other sources. This helps save time and streamline your workflow. It also makes it easy to schedule posts in advance without having to manually upload them one by one. 

Collaboration

With the Teams feature, you can collaborate seamlessly with your teammates and clients. Hopper HQ allows you to create a team and invite members to join. And there are no limitations or additional costs when adding team members. 

Analytics

HopperHQ provides in-depth analytics allowing you to understand your audience. On the analytics dashboard, you’ll be able to get information about your audience, countries, age, and who is engaging with your posts. You’ll also know when your audience is most active on Facebook. With this data, you can determine the best time to post on Facebook to get the most engagement. 

Additionally, the Hopper HQ dashboard allows access to see which content performs best in one easy view. You can get access to metrics including reach, saves, likes, comments, and overall engagement rate.

Hashtag Suggestions & Mentions

Using Hopper HQ  lets you maximize your exposure by suggesting related hashtags to use. This can help you expand the reach of your Facebook posts. You can also tag accounts and locations in your posts giving them increased engagement and visibility. 

Pricing

To get started, you can opt for the 14-day free trial which gives you access to schedule unlimited posts on Facebook. The paid plan is $16/month per set if you’re billed annually. This plan supports major social media platforms (Instagram, Facebook, Twitter, LinkedIn, TikTok, YouTube, Pinterest). You also get access to scheduling, auto-posting, and analytics to track your post performance.

2) Loomly

Loomly is a social media management tool that helps streamline content creation, scheduling, publishing, and automation across various social media channels, including Facebook. With this platform, you can schedule Facebook reels, carousels, posts, and stories to be posted automatically on your Facebook account(s).

This social media management software has a built-in post builder that allows you to craft text, add images and videos, and edit them within the platform. Loomly also lets you visualize your Facebook content in a calendar format, making planning and scheduling easy.

Loomly’s Base plan starts from $32/month if you’re billed annually which might be slightly expensive if you’re on a limited budget. The tool may also require a little training to get used to, especially for newcomers to social media management software.

3) Buffer

Buffer is another social media management solution that lets you schedule and automate social media posts in advance for various platforms like Facebook. This way, you can plan your content calendar and ensure a consistent flow of posts.

The solution allows you to schedule Facebook posts and Reels directly to your Pages and Groups from one simple-to-use dashboard. You can then create text posts, image posts, or even video posts directly within Buffer to go live on your Facebook page at a specific date and time. You can also view and respond to comments and messages from your followers across different platforms in one place. 

4) Hootsuite

Hootsuite allows you to manage your Facebook profiles and pages from a single dashboard, eliminating the need to switch between different apps. This tool allows you to schedule and publish Facebook posts in advance. This ensures a consistent posting schedule and lets you plan your content calendar on your Facebook profile. 

Hootsuite also provides robust analytics to track the performance of your social media campaigns. You can gain insights into engagement, reach, and brand mentions. This data helps social media managers measure their success and optimize their strategies.

5) Kontentino

Kontentino is a cloud-based social media management tool. It provides an intuitive calendar where you can plan, schedule, and execute your Facebook social media marketing strategy. You can create your Facebook posts (including images, videos, and text) in advance and schedule them for publishing at specific times. This frees you from manually posting at those times and ensures a consistent posting schedule.

Kontentino also allows your team to collaborate on creating and approving Facebook posts before they go live. When it comes to pricing, Kontentino costs more compared to other options on the list. The Starter plan costs $59/month.  

6) Sprout Social

Sprout Social is another social media tool that supports Facebook automation. It allows you to schedule and publish content directly from the platform. Like other platforms, Sprout Social allows you to schedule posts across various platforms including Facebook,k and manage your content calendar. 

Additionally, Sprout Social has an in-built listening that helps you to track brand mentions, industry trends, and competitor activity. You can also analyze your Facebook post performance to get detailed reports on engagement, reach, and other key metrics.      

When it comes to pricing, the base paid plan starts at $199/month which makes it ideal for mid-sized or big organizations with a large marketing budget.

7) Later

Later is a scheduling tool that allows you to plan your posts, manage everything in one easy-to-use calendar, and automatically publish to Facebook. 

This scheduling tool also offers an intuitive content calendar where you can view your posts in a weekly or monthly layout. You can easily drag and drop content onto the calendar to plan visually, rather than just by date and time. Additionally, this solution lets you track the performance of your scheduled Facebook posts to understand what resonates with your audience and optimize your strategy accordingly. 

8) Sendible

Sendible is a scheduling platform that helps social media managers scale their marketing efforts. This platform provides a centralized dashboard where you can schedule posts and automate publishing on Facebook. 

Sendible offers a unified social inbox where you can manage all your Facebook comments and messages in one place. This streamlines communication and allows you to respond to followers efficiently. You can also automate report generation for key Facebook metrics like engagement, reach, and click-through rates. This helps you track your performance and optimize your strategy over time. 

Sendible’s Creator plan which is the base plan is priced at $29 per month. This plan gives you unlimited scheduling, content planning, monitoring, and reporting amongst others. 

9) MeetEdgar

MeetEdgar is a social media management tool with a unique approach to automation specifically designed for Facebook, along with other social media platforms. This platform allows you to schedule and automate posts on your Facebook groups and business pages.

MeetEdgar allows you to build a library of social media content. In this library, you can upload texts, images, videos, and links and schedule your content to be published. This solution also provides Facebook analytics that helps track your growth and engagement over time so you can post more of what works and less of what doesn’t. 

10) SocialPilot

SocialPilot is an all-in-one social media management platform that includes features specifically designed to automate tasks on Facebook. This platform allows you to create and schedule customized posts with images, Reels, GIFs, and videos for multiple Facebook pages.

There’s also the option for bulk scheduling where you can create a publishing schedule for up to 500+ posts at once using a . CSV file upload, saving a significant amount of time and effort. Social Pilot is also equipped with an in-built editorial calendar that enables you to plan, schedule, and manage your Facebook content strategy in a centralized location.

What’s Your Favorite Facebook Automation Tool?

Picking between Facebook automation tools depends on what you value most. If you prioritize a clean and user-friendly interface, then Hopper HQ is a great choice. Their intuitive design makes managing your Facebook page a breeze.

Another perk of Hopper HQ is its affordability. Compared to other Facebook automation tools, Hopper HQ is very cost-effective.  They also don’t have confusing pricing tiers – for a flat fee of $16, you get access to everything you need to effectively manage your Facebook presence.

Hopper HQ shines when it comes to scheduling. You can schedule unlimited posts in advance, ensuring a consistent stream of content for your audience. Plus, Hopper HQ boasts features that streamline content creation, saving you valuable time. Before diving into other options, give Hopper HQ a try.

The post 10 Best Facebook Automation Tools for Social Media Managers appeared first on Hopper HQ.

A social media calendar acts as a roadmap for content creation and publication across various platforms. It enables businesses to plan their posts, ensuring a consistent and engaging presence that resonates with their target audience. 

By using a social media calendar, companies can:

• Streamline their marketing efforts 
• Save valuable time
• Effectively measure the impact of campaigns

How to use this Google Sheets Social Media Calendar Template

Use this quick video tutorial to help guide you through the social media calendar template for Google Sheets. 

The spreadsheet is divided into 12 sheets, each representing a different month of the year. In each sheet you’ll see the following columns: 

Why should you use this social media calendar template?

Plan posts up to a year in advance

This spreadsheet offers businesses a dynamic and flexible framework for organizing their digital marketing efforts up to a year in advance.

With a template structured around months and weeks, companies can gain a better forecast of their entire social media strategy, making it easier to spot opportunities for creating cohesive and thematic content that aligns with seasonal trends, holidays, and significant company milestones.

Leverage the integrated grid planner

The Instagram grid planner in the spreadsheet is a game-changer for businesses looking to elevate their Instagram feed.

This template is specifically designed to help users visually organize their posts before scheduling them. Ensuring that the overall aesthetic and thematic coherence of the Instagram profile is maintained and following brand guidelines. 

Use it to bulk upload your posts

The spreadsheet is purposely formatted to facilitate the process of scheduling and publishing social media content, particularly when bulk uploading to a social media management tool. 

So, in case you want to bulk upload your content using CSV, why not try Hopper HQ for free?  

Alternative to this Google Sheet Template

For businesses seeking a more integrated and dynamic approach to social media management, Hopper HQ offers a compelling alternative to the traditional and manual Google Sheets templates.

Hopper HQ’s platform is specifically designed to cater to the needs of today’s social media managers and small businesses. It provides a comprehensive suite of tools that streamline content planning, scheduling, and analytics across multiple channels. At the heart of Hopper HQ is its dynamic social media calendar, and visual grid planner, available to aid all users in keeping consistent and not stray away from their business goals. 

With Hopper HQ you can centralize your entire content strategy across all platforms in just one place, or focus on a single channel for more detailed planning. 

This flexibility ensures that businesses can tailor their approach to meet their specific goals, whether that’s maintaining a consistent brand voice across the board or targeting specific audiences on a particular platform.

4 Tips to successfully use a social media calendar

Successfully leveraging a social media calendar requires more than just filling in dates with content ideas. Here are five essential ways to ensure you make the most out of your social media calendar and strategy:

Plan your posts in Advance

By doing so, you can ensure that your social media efforts are aligned with your overall business goals, key dates, and promotional periods. This allows for the creation of more thoughtful, high-quality content that resonates with your audience, rather than rushing to publish last-minute posts.

Stick to the calendar

Once your social media calendar is set, it’s important to stick to it as closely as possible. Consistency is key to building an engaged audience and boosting your brand’s visibility on social media platforms. Adhering to your calendar helps maintain a steady flow of content, which is crucial for keeping your audience interested and engaged. Of course, flexibility is also important for accommodating timely posts or reacting to unforeseen events, but these should be the exception rather than the rule.

Use a scheduling tool

A scheduling tool like Hopper HQ can significantly automate your social media management process. With Hopper HQ, you can schedule posts across multiple platforms from a single dashboard, saving you time and ensuring that your content is published at the optimal time for engagement. The ability to bulk upload posts using a CSV file further enhances efficiency.  You can even use this template if formatted correctly! 

Keep track of analytics

Monitoring the performance of your posts helps you understand what type of content resonates most with your audience, which platforms are most effective for your brand, and what times yield the highest engagement. This data is invaluable for when you create your next social media calendar, or to help optimize the following months to come.  

The post Easy Social Media Calendar Template for Google Sheets appeared first on Hopper HQ.

Reddit is an online forum known for its passionate communities and engaging content. It is a great place for people with similar interests to connect on subreddits and engage. 

For brands, it’s an ideal platform to promote your business to people in a tight-knit community. However, when promoting your business on Reddit, understanding the best time to post can make a significant difference.

Posting at the right time improves your chances of your content appearing earlier in your audience feeds. This in turn can lead to better engagement.

In this article, we’ll be looking closely at the best time to post on Reddit. We are also going to outline some of the best times to post on some of the most popular subreddit.

When’s the best time to post on Reddit?

We’ve highlighted some of the best times to post on Reddit by the days of the week below. Please note that the times below are expressed in EST:

• Monday: 6 am, 8 am, 5 pm, 8 pm
• Tuesday: 10 am, 12 pm, 7 pm,10 pm
• Wednesday:10 am, 12 pm, 4 pm, 6 pm
• Thursday: 8 am – 10 am  6 pm – 9 pm
• Friday:  7 am, 9 am, 5 pm, 8 pm
• Saturday:  2 pm,  4 pm
• Sunday: 10 am,12 pm, 7 pm, 10 pm

There you have it, some of the best times to post on Reddit. However, to get more accurate information on the best time to post, we will always advise that you get more insight about your audience. Doing so will keep you informed on when is the best time to share content with your audience.

Best time to post by day of the week

Timing is everything on Reddit, especially if you’re aiming to maximize visibility and engagement for your posts. While specific subreddits might have their unique peaks, understanding general trends across weekdays and weekends can be your starting point.

In this section, we will be reviewing some of the best times to post by the day of the week: 

Best time to post on Reddit on Monday

The best time to post on Reddit on Monday early in the morning. A great time to post on Monday is 6 am – 8 am when people are just starting their new work week and are casually checking in to catch up on news or entertainment. You can also consider posting in the evening from 5 pm – 8 pm when people are socializing on the internet or using social media to decompress for a long workday.

Best time to post on Reddit on Tuesday

On Tuesdays, you should consider posting mid-morning stretching into noon when people are taking to quick break. An ideal time to post on Tuesday on Reddit is around 10 am to 12 pm. Also, you can consider posting in the evening around 7 pm – 10 pm when people are unwinding from work.

Best time to post on Reddit on Wednesday

The best time to post on Reddit on Wednesday is in the morning from 10 am to 12 pm when your audience is taking their mid-morning breaks. Then you should also consider posting in the late afternoon from 4 pm – 6 pm.

Best time to post on Reddit on Thursday

On Thursday, you should consider posting in the morning from 8 am to 10 am. Around this time people are when commuting and have some spare time to check their feed quickly. You can also consider posting in late evening from 6 pm – 9 pm.

Best time to post on Reddit on Friday

The best time to post on Reddit on Friday is early in the morning around 7 am – 9 am. Also, you can make a post on Reddit in the evening from 5 pm – 8 pm. This is a great time because most people are looking for a burst of entertainment on social media after a long weekday.

Best time to post on Reddit on Saturday

Saturdays are mostly for relaxation and catching up online. Therefore, a good time to post on Reddit on Saturday is in the mid-afternoons from 2 pm –  4 pm. Most people are settled in around this time and tend to have ample time to catch up with their favorite online subreddits.

Best time to post on Reddit on Sunday

Sundays offer a more relaxed pace, with users catching up on missed content and browsing leisurely. The ideal time to post on Sunday is late morning around 10 am – 12 pm. In addition, you can also consider posting in the evening around 7 pm – 10 pm.

It is important to know that certain factors would decide the best time to post on Reddit. And for different audiences, these factors will change. One major one is your target subreddit and the type of audience you’re targeting.  

Not only that, you need to consider your timezone, and when your audience is the most active is equally important.

Best Time to Post on Reddit by Subreddit

Just like we’ve mentioned earlier, the Subreddit you’re sharing content largely affects your posting time. This is because there’s no one-size-fits-all time when all the subreddit on Reddit is active. Every subreddit has its own peak time and downtime. The main idea is to leverage the peak time of the subreddit you’re sharing your posts.

In this section, we handpicked the top 10 subreddits on this platform and some of their peak times:

Best time to post on r/funny

• Sunday: 11:45 am
• Monday: 4:47 pm
• Tuesday: 7:33 pm
• Thursday: 7:31 pm
• Friday: 4:00 pm
• Wednesday: 1:44 pm
• Saturday: 2:56 pm

Best Time to Post on r/AskReddit

• Friday: 4:23 pm
• Monday: 4:04 pm
• Wednesday: 4:40 pm
• Sunday: 3:41 pm
• Tuesday: 2:16 pm
• Thursday: 9:42 pm
• Saturday: 3:26 pm

Best Time to Post on r/gaming

• Friday: 4:14 pm
• Tuesday: 5:29 pm
• Wednesday: 8:14 pm
• Thursday: 12:31pm
• Saturday: 1:09 pm
• Sunday: 5:19 pm
• Monday: 1:46 pm

Best Time to Post on r/aww

• Monday: 3:19 pm 
• Tuesday: 8:04 pm
• Thursday: 5:46 pm
• Saturday: 3:01 pm
• Sunday: 2:30 pm
• Friday: 2:37 pm
• Wednesday: 11:13 pm

Best Time to Post on r/worldnews

• Tuesday: 10:14 pm
• Friday: 3:43 pm
• Saturday: 12:26 pm
• Monday: 9:14 pm
• Thursday: 11:28 am
• Wednesday: 4:28 pm
• Sunday: 3:33 pm

Best Time to Post on r/todayilearned

• Tuesday: 4:43 pm
• Saturday: 2:35 pm
• Monday: 8:01 pm
• Friday: 5:35 pm
• Wednesday: 1:48 pm
• Thursday: 12:51 am
• Sunday: 3:20 pm

Best Time to Post on r/Music

• Tuesday: 5:33 pm
• Friday: 4:01 pm
• Wednesday: 5:06 pm
• Thursday: 2:31 pm
• Saturday: 10:33 pm
• Sunday: 2:32 pm
• Monday: 2:31 pm

Best Time to Post on r/movies

• Wednesday: 6:21 pm
• Tuesday: 6:33 pm
• Monday: 6:46 pm
• Thursday: 5:47 pm
• Friday: 6:16 pm
• Saturday: 3:40 pm
• Sunday: 6:33 pm

Best Time to Post on r/science

• Wednesday: 11:50 am
• Sunday: 11:13 am
• Tuesday: 12:31 pm
• Monday: 1:12 pm
• Saturday: 1:44 pm
• Friday: 1:53 pm
• Thursday: 1:27 pm

Best Time to Post on r/pics

• Tuesday: 7:04 pm
• Friday: 5:41 pm
• Monday: 3:01 pm
• Sunday: 4:53 pm
• Saturday: 12:30 am
• Wednesday: 11:42 pm
• Thursday: 2:26 pm

Summary

When you’re considering the best time to post on Reddit, timezone and the subreddit you’re targeting are some important factors to consider. However, while these factors are important, the most important one is understanding your target audience and knowing when they are most active.

Knowing this helps you understand when is the best time to post on Reddit to get the best engagement. It will also increase your chances of getting better engagements with your Reddit posts.

Try Hopper HQ for free and find the best time to post for your specific social media accounts! 

You may also want to check out:

• Best Time to Post on Instagram
• Best Time to Post on Threads 
• Best Time to Post on Youtube
• Best Time to Post on X 
• Best Time to Post on TikTok
• Best Time to Post on Facebook

The post The Best Time to Post on Reddit appeared first on Hopper HQ.

Buffer is a widely used social media management platform. It’s a versatile platform designed to enhance your content creation, scheduling, and analytics. 

In this review, we’ll outline in detail everything you need to know about Buffer. We’ll delve into the tool’s features, pricing, user experience, and who this software is ideal for. After reading, you’ll be equipped with all the information you need to know about Buffer to decide if it’s a great fit for you and your team.

What is Buffer?

Buffer is a powerful social media management tool designed to help individuals and businesses manage their online presence across multiple social media platforms. At its core, Buffer allows you to schedule and publish content on Facebook, Instagram, Twitter, LinkedIn, Pinterest, Google Business Profile, TikTok, and Mastodon. You can also create engaging posts and plan your social media calendar on this social media management tool.

However, Buffer goes beyond simply scheduling posts. It offers a wide range of features that help streamline your workflow, analyze performance, and grow your audience. There are also features like hashtag suggestions, Pablo image creation tool, and team collaboration capabilities, that make Buffer an all-in-one solution for managing your social media presence. 

Buffer started as a Startup Sprint project in 2010 to solve a problem Joel Gascoigne (the founder and CEO) was experiencing — he wanted to space out when his tweets were sent. The idea gained hundreds of users within the first few months and eventually grew to add social networks, to go beyond purely publishing to social media into analytics, engagement, and scheduling.

Today, Buffer remains a popular choice for individuals and businesses, offering a comprehensive social media management suite that helps users save time, optimize their presence, and achieve their online goals.

What is Buffer used for?

Buffer isn’t just a basic scheduling tool – it’s your one-stop shop for streamlined social media management. Whether you’re a solopreneur juggling multiple platforms or a team managing a brand online presence, Buffer empowers you to plan, publish, analyze, and engage more effectively.

Using Buffer gives you access to a centralized dashboard where users can manage all their social media accounts in one place. This eliminates the need to juggle individual platform dashboards, saving time and ensuring consistency. It also integrates with popular social media platforms like Facebook, Instagram, Twitter, LinkedIn, Pinterest, Google Business Profile, TikTok, and Mastodon. 

Buffer simplifies the process of monitoring and responding to comments, messages, and mentions. The tool also has a clean and user-friendly interface which makes it easy to use. The interface is free of unnecessary elements allowing you to focus on essential tasks without distractions. Whether you’re scheduling posts or analyzing data, you can get started without having extensive training.

Buffer serves as a comprehensive social media management tool, enabling both individuals and teams to efficiently schedule, analyze, and publish content across various platforms. Acting as a central hub, Buffer streamlines workflows and optimizes time usage. Additionally, the platform facilitates advanced planning by allowing users to queue social media posts in advance, ensuring a consistent and engaging online presence.

Buffer Overall Rating

In this section, we’ll be giving our overall rating of Buffer based on different criteria.

Here you can quickly analyze how well Buffer performs in regard to the following subtopics, which were chosen based on what businesses and specifically marketing teams require.

We chose to compare Buffer against Hopper HQ which is known for its accessibility and ease of use. A viable alternative to Buffer for those who may not have the budget or the resources to fully leverage the tool.

Features	Buffer	Hopper HQ
Pricing
Content creation and planning
Publishing and scheduling
Analytics
Team collaboration
Customer support

Buffer Pricing:

……the cost is quite high, but it’s understandable given the features of their product. Even with a premium version, having access to only eight accounts as a brand manager can be very limiting and unhelpful for companies or organizations that need to reach multiple platforms at once.

Dario G.

Buffer offers a free plan that gives you access to limited features. The free plan lets you connect up to  3 channels. You can link your social media profiles from Twitter, Facebook, Instagram, LinkedIn, and Google+. You can also create and schedule your posts in advance. The free plan allows 10 scheduled posts per channel at any time. You also have access to Buffer’s landing page builder where you can build a landing page to showcase links to your most important pages.

The base subscription plan for Buffer is the Essentials Plan. This plan costs $6 monthly per channel. Adding more social media channels to this plan will cost $6 per channel. The Essentials Plan gives you access to custom schedules and a social media calendar to manage campaigns and social media content. There’s also access to Buffer AI assistant that helps you brainstorm new content ideas.

To access more premium features, you will need to consider the Team Plan (which is $12/month per channel) or the Agency Plan (which is $120/month for 10 channels). These plans are more suited for a mid-sized team or marketing agencies.

One major downside of Buffer pricing is that it’s not ideal for businesses with a large team and multiple social media accounts. This is because you’ll be charged based on the number of social media accounts you have which can drive up your subscription cost.

Content Creation and Planning:

Buffer is equipped with features that make it easy for you and your team to effectively plan and create content.

A good example is Buffer’s Content Calendar—a content calendar is a powerful tool for social media marketers and content creators. The content calendar helps you plan, organize, and visualize your content strategy. You can map out your content for weeks, months, or even a year in advance. This strategic planning ensures consistency and alignment with your overall marketing goals. 

Seeing your content laid out in a calendar format makes it more manageable. The visual aspect minimizes the perceived difficulty of your work and keeps you motivated. A content calendar simplifies decision-making. When you know what’s coming up, you can allocate resources, create content, and engage with your audience more effectively. 

Another example is Buffer’s dashboard which serves as a central control panel for managing your social media presence. When you log in to Buffer, you’re greeted with a centralized dashboard that allows you to access all your connected social media accounts from one place and switch seamlessly between profiles and platforms.

The dashboard displays your scheduled posts in a calendar format. You can easily spot busy days, gaps, or patterns in your posting frequency. In the calendar view, you can drag and drop posts to different dates. Reschedule content effortlessly by moving it around and making real-time adjustments. 

Publishing and Scheduling:

Buffer is the very useful tool for social media management, here we can manage all social media channels in on account no need to login everywhere, in jsut one login can post schedule, publish and manage posts.

Yasharth

Buffer, the versatile social media management tool, simplifies publishing and scheduling content across various platforms. Buffer provides a centralized dashboard where you can manage all your connected social media accounts in one place.

You can easily schedule and publish content to social media platforms like Instagram, TikTok, Facebook, Twitter, Pinterest, LinkedIn, and Google Business Profile—all from one simple dashboard.

With Buffer, you can create unique, custom social media schedules for every profile you own. You can use the social media management platform’s calendar to schedule content in advance. With this calendar, you can also schedule major campaigns, product launches, and announcements well in advance.

Analytics:

I like the analytics offered by this application which are very helpful and aslo to see how each post is performing.

–Felicity M.

Buffer’s analytics and tracking features provide valuable insights to help social media managers measure performance, refine strategies, and optimize content. The tool has a unified dashboard for multiple platforms and the analytics dashboard integrates data from Instagram, Facebook, Twitter, and LinkedIn.

You can track key metrics and insights – like shares, comments, likes, and clicks on your posts. Not only that, you can track reach and understand how many unique users saw your content. Buffer also lets you monitor your follower growth, impressing, and overall content performance. 

With Buffer, you can also track your audience demographics and learn more about your target audience. The tool gives you information like age, gender, location, and other insights about your target audience. You can also build fully customized reports within Buffer and export these reports to share with your team, managers, or stakeholders.

Team Collaboration:

Buffer’s simple permission levels allow you to choose who can post to each of your social media channels. You can assign different roles and permissions to team members based on their responsibilities. The tool also supports approval workflows which you can use to approve or reject posts with just a simple click.

Using Buffer also lets you and your team members collaborate on ideas. The tool has a dedicated Ideas space within Buffer where you can brainstorm, ideate, and collaborate effectively to keep everyone aligned.

On Buffer’s Team plan, you can add as many team members as you’d like. Each team member has their login and can be assigned different roles and permissions.

Overall, using Buffer lets you collaborate seamlessly with colleagues, whether you’re a small team or a large organization.

Customer Support:

They don’t READ my messages, and certainly don’t address my issue. I’ve submitted two tickets and had multiple email exchanges with various staff in an attempt to get a simple matter resolved, which never resolves.

Patti Nash

Buffer employs different channels to provide customer support to their users. The Buffer Help Center offers a wealth of information to customers looking to troubleshoot any problem they run into. With the help center, they can easily do this without talking to a customer support agent. The help center contains answers to common questions, guides, and access support documentation.

If you ever need to talk to a customer care agent, Buffer offers live chat support as well. In addition, Buffer hosts a weekly Twitter chat called #bufferchat. Here, you can engage with Buffer’s support team, ask questions, and discuss best practices for social media management.

Buffer Alternatives Comparison

If you’re considering an alternative to Buffer, Hopper HQ is an ideal social media management tool for you for different reasons. 
When it comes to pricing, Hopper HQ offers a better value compared to Buffer. Buffer charges you $6 monthly per channel. This means brands with multiple social media 

Hopper HQ simplifies social media management with a multiple subscription plan that gives you access to a wide range of powerful tools. For just $16 per month, users gain access to a comprehensive set of features. 

With Hopper HQ, you get access to AI-powered assistance for tasks such as image resizing and automatic caption generation. You also get access to analytics tools that help you keep track of your content performance. Hopper HQ also supports other platforms like Facebook, Twitter, LinkedIn, Pinterest, TikTok, and YouTube Shorts.

Summary:

Hopefully, this Buffer Review article has helped you better understand the capabilities and weaknesses of Buffer as a social media management tool. Like all tools, it had its strengths, like using social accounts rather than social sets, allowing you to only pay for what you need.

But also it comes with its weaknesses like lacking the bulk scheduling feature and having limitations in regards to analytics and customer support. If Buffer ends up not being the tool of choice, we hope we provide enough alternatives to help you make a decision.

Try Hopper HQ today to get started with social media scheduling!

The post Buffer Review: A Comprehensive Analysis appeared first on Hopper HQ.

With each of these tools having its distinctive strengths and weaknesses, deciding which one is the best to help plan and schedule your social media content may be a challenge.

Our guide today dives deep into everything you need to know about Hootsuite vs. Buffer. We outline their similarities, shortcomings, pricing, and other social media management tools to consider in their stead. 

By the end of this guide, we believe you’ll have a clear understanding of how Buffer and Later stack up against each other.

Buffer vs. Later: Summary

In terms of pricing, both Buffer and Later offer free plans to their customers. However, there’s a big difference between the features you enjoy on each free plan. Buffer’s free plan lets you schedule three social media channels with 10 posts for each channel. With Later’s free plan, you get to schedule one “social set” (i.e. Facebook, Instagram, Twitter, and Pinterest) with 60 posts per month. 

Both Buffer and Later support team collaboration. Buffer allows you to assign specific roles to each team member and control their access to different platforms. You can also share drafts, leave comments, and provide feedback within the platform before publishing. With Later, you can assign roles to team members and manage their access controls. Your team can have a shared media library of images and videos for social media posts. 

Hopper HQ is another great Buffer and Later alternative to consider. It’s budget-friendly, provides only one subscription plan, and allows for unlimited users and scheduled posts!

Features	Buffer	Later	Hopper HQ
Pricing starts at	$6/channel	$16.67/month	$16/month
Social Platform	Instagram, Facebook, Twitter, TikTok, Pinterest, YouTube shorts, Google, Mastodon	Instagram, TikTok, LinkedIn, Facebook, Pinterest, Twitter, Youtube	Instagram, Facebook, Twitter, TikTok, Pinterest, YouTube shorts
Users	1	1	Unlimited
Account	Unlimited	1 Social set	1 Social set
Scheduled Posts	Unlimited	30 posts per profile	Unlimited
Scheduling & Publishing
Bulk Scheduling
CSV upload
Analytics
Collaboration
Inbox
Visual-grid planner
Approval Workflows	$12/month
Support	Video Tutorials, Social Media Support & Email Support	Chatbot, Help center, community	Chat, Email, Social Media, Help center & demos

What is Buffer best for?

Buffer is a social media management tool designed to help individuals and teams schedule, analyze, and publish content across various platforms. It acts as a central hub, streamlining your workflow and saving you precious time. The platform also allows you to plan and queue your social media posts in advance to ensure a consistent and engaging online presence. 

With Buffer, you can plan your content calendar and create content in batches for each of your social media accounts. You can also manage multiple social media accounts in one centralized dashboard without juggling different native applications.

What is Later best for?

Later isn’t just another scheduling tool, it’s a visual playground for social media creators who want to create eye-catching content The platform offers a drag-and-drop calendar that helps you to visually plan your entire social media feed.

Later also allows you to schedule carousels for your social media platforms like Instagram and Facebook to keep your audience captivated. Not only that, the platform empowers you with all the features needed to track and analyze your content performance.

Overall, Later is a user-friendly and visually oriented platform that helps you plan, create, and publish engaging content on social media, particularly for Instagram, Pinterest, and TikTok.

What’s the best option regarding costs?

Buffer: Charges per the number of social accounts

Buffer is best suited for small and medium businesses because of their pricing structure. Buffer charges are based on the number of social media accounts you want to connect. On the Essentials plan, you’ll be charged $6 per month to connect an account. If you want more features you will need to consider the Team plan (which costs $12 per account) or Enterprise (which costs $120 for 10 accounts).

Buffer has a free subscription plan that lets you connect up to 3 social channels. You can also schedule 10 posts for each channel with Buffer’s free subscription and have access to limited analytics data. The platform also provides a 14-day free trial.

Later: Monthly payment but ideal for managing multiple accounts

Later is ideal for social media managers, influencer managers, and content creators. The pricing comes in different tiers of paid plans starting from $16.67 monthly. This plan allows you to connect one social set. According to Later, a social set means you can connect 7 social profiles (and 1 profile per platform) per user. 

Companies with a bigger social media marketing team or multiple accounts would need to opt for higher-tier plans. The Growth plan for $30 allows up to 3 social sets and 3 users while the Advanced plan which costs $53.33 gives you access to 6 social sets and 6 users.

Later also has a free plan that allows you to schedule for one social set with 60 posts per month. However, this plan is limited to one user and lacks advanced features like Link in Bio, First Comment scheduling, and detailed analytics.

What features are available in both?

Buffer: Provide in-depth insight and key metrics

Buffer is packed with features designed to help you plan, publish, and analyze your social media content across various platforms. You can upload and schedule diverse content formats like text, images, and videos. The social media management tool also has a drag-and-drop calendar that lets you visualize your content across different platforms easily.

Buffer also lets you analyze the performance of different content formats and strategies. You can measure key metrics like likes, shares, comments, reach, and engagement for each post. You can also create a simple landing page to upload to your social media bio. This feature is useful for social media platforms that only support one link in the bio.

In addition, Buffer allows you to compare different posts and analyze their performance to see which one is the best-performing post. You can also generate detailed reports on specific metrics or periods. Talking about analysis, you can conduct a competitive analysis on Buffer to understand your competitor’s activity and how their content is performing as well.

The biggest downside of using Buffer is that it doesn’t support scheduling social media content in bulk. This means you will need to schedule each social media post one after the other which can be stressful and time-consuming. This feature is a common feature that’s present on other social media scheduling tools like Hopper HQ. 

Later: Equipped with a visual planner

Later is a robust social media management platform that offers several unique features to help you streamline your social media workflows. The tool allows you to automatically publish single-media posts scheduled to various platforms, including Instagram business profiles, TikTok, Facebook, Twitter, Pinterest, and LinkedIn. This feature eliminates the need for manual posting, saving you time and ensuring consistent content delivery.

Later is equipped with a visual Instagram planner that enables you to drag and drop media onto a visual grid, helping you design the perfect Instagram feed. You can also search for relevant hashtags to add to your Instagram, Facebook, and Twitter (now known as X) posts. By using the relevant hashtags when posting, you can enhance discoverability and engagement.

Who is their target audience?

Buffer: Ideal for small and mid-size businesses

Buffer is ideal for small and medium-sized businesses for many reasons. Below are some of the reasons why Buffer is a great fit for small and medium-sized businesses (SMBs):

Cost-Effectiveness

SMBs often operate on tight budgets. Buffer’s pricing tiers accommodate various needs, making it accessible to businesses with limited resources. With Buffer, you can per account which makes it affordable for brands with a small social media marketing team. 

User-friendly Interface

Buffer’s user-friendly interface simplifies scheduling, analytics, and content creation, allowing business owners to manage their social presence efficiently. Unlike other tools, Buffer doesn’t have a steep learning curve.

Flexible Plans

Buffer offers plans that scale as businesses grow. Whether you’re a solopreneur or a small team, you can find a plan that aligns with your requirements.

Later: Ideal for social media managers and agencies

Later is a versatile social media management platform that is ideal for social media managers, agencies, and freelancers. It’s equipped with tons of features that make it easy to manage multiple accounts and schedule content in advance.

Here are some of the unique features that make Later a great fit for social media managers and agencies:

Scheduling and Auto Publishing

Later allows social media managers to automatically publish single-media posts across various platforms. This feature ensures consistent content delivery without having to manually upload every time you want to post content.

Visual Instagram Planner

Later’s drag-and-drop visual planner empowers social media managers and agencies to design an appealing Instagram feed. They can strategically arrange media, and maintain a cohesive aesthetic.

In-depth Analytics and Insights

Later’s robust analytics provide insights into performance metrics. Social media managers and agencies can track engagement, follower growth, and post effectiveness. The ability to analyze up to one year of data helps refine strategies.

What Integrations are available?

Buffer integrates with popular tools

Buffer provides all the essential integration that a social media marketing team would need. The tool integrates popular third-party applications like Canva, Dropbox, Unsplash, Bitly, Open AI, GIPHY, and more. 

Aside from integrating with third-party applications, Buffer also integrates with some of their applications like Buffer UTM Generator, Buffer Free Image Editor, Buffer Browser Extension, etc.

Later integrates with common social media platforms

Later, a versatile social media management platform offers a range of integrations to enhance users’ experience. The platform supports social media platforms like Facebook. Tiktok, Instagram, Twitter (formerly known as X), and Pinterest. 

Are there team collaboration features?

Buffer allows collaboration and streamlines communication

Buffer enables collaboration by allowing you to add team members to your organization. As an admin, you can set permissions for each user. Team members can contribute new posts, engage with comments, and analyze metrics within the organization. Buffer provides a feature called Notes. Social media managers and team members can collaborate by leaving comments, instructions, or context directly on scheduled posts. This ensures clear communication and streamlines content creation.

Later makes team collaboration seamless

Later allows users to attach notes to any media item. These notes capture essential information related to the content, such as context or image credit. When collaborating with teammates or clients, adding media notes to your content ensures clear communication and prevents important details from being misunderstood or lost.

Later also provides labels as an organizational tool. Teams often use labels to indicate whether media items are approved for scheduling. By setting up labeling standards (e.g., “For Review” or “Approved”), collaborators can quickly filter and find the right media items.

Other Alternatives to Consider

Hopper HQ is a great alternative if you’re considering other social media management tools aside from Buffer and Later. Hopper HQ simplifies social media management with just one subscription plan that gives you access to a wide range of powerful tools. For just $16 per month, users gain access to a comprehensive set of features. 

With Hopper HQ, you get access to AI-powered assistance for tasks such as image resizing and automatic caption generation. You also get access to analytics tools that help you keep track of your content performance. Hopper HQ also supports other platforms like Facebook, Twitter, LinkedIn, Pinterest, TikTok, and YouTube Shorts. 

Buffer vs. Later: Which to pick?

Answering this question depends on what you’re looking for. Buffer pricing is relatively cheaper compared to Later. Both of these tools allow a considerable list of features that you need to effectively manage multiple social media platforms. 

If you have a small social media team, it’s advisable to consider Buffer because of its pricing structure. However, as your team expands and you’re managing multiple social media profiles, it’s advisable to consider Later because it can accommodate several profiles.

Before you make a decision, feel free to give Hopper HQ a try.

The post Buffer vs. Later: Which One is the Best? appeared first on Hopper HQ.

What’s even more compelling is their appeal to businesses. Approximately 1/3rd of the most-viewed stories come from brands, and 36% of businesses use Instagram Stories for marketing. This reflects the platform’s effectiveness as a marketing tool – driving engagement and sales.

These statistics clearly show Instagram Stories’ widespread acceptance and effectiveness, making them a dominant force in social media storytelling.

How to Schedule Instagram Stories with Meta Business Suite

The Meta Business Suite, formerly known as the Creator Studio, is the official tool of the social media giant. This suite, offered by Facebook (which owns Instagram), allows you to plan and schedule your stories in advance. You can even get insights into how your stories are performing.

However, if you are present on other social media channels, you’ll benefit from a social media scheduling tool like Hopper HQ. With it, you’ll be able to schedule the same post on multiple platforms, saving time to focus on other important tasks.

1) Access the Meta Business Suite:

Head to your Facebook account and access your Meta Business Suite by clicking on Pages.

2) Create an Instagram Story:

You should be able to see the option “Create Story” on the top of your dashboard under your handle. Make sure that you select only your Instagram profile rather than posting to both platforms (only if you want to!)

3) Upload your content:

Now Upload your content and edit it if you need to. You can add up to 10 images and videos.

4) Schedule your story:

Instead of hitting ‘Share Now,’ select the option “Schedule”. You’ll see the option Choose your desired date and time, and your job is done.

Your Instagram story is queued up and ready to go live for the set time.

5) Review and confirm:

Double-check everything, and when you’re satisfied, click ‘Schedule.’ Your Story is now in the queue, and you can manage it alongside your regular Instagram posts in the Business Suite.

But remember, this isn’t the scheduling app to use. In the next section, we’ll explore our very own option – Hopper HQ, for those looking to take their scheduling game up a notch.

How to Schedule Instagram Stories with Hopper HQ

If you’re after a more robust Instagram stories scheduler, Hopper HQ is the best app for scheduling Instagram stories. It offers a user-friendly interface and supports Instagram and other social platforms.

With Hopper HQ, you can schedule stories, posts, and even carousel content all in one place.

1) Sign up and connect your account:

Start by signing up for Hopper HQ. You’ll need to connect your Instagram account. Hopper HQ supports multiple accounts, so you can handle them all in one place if you’re managing more than one.

2) Create a new post:

Once you’re inside the Hopper HQ dashboard, click on ‘Create’. You can choose ‘Instagram Story’ as your post type.

3) Craft your story:

Add the images or videos that you’d like to schedule. Then also any other necessary details that you’d like to include.

4) Set your schedule:

Select your desired date and time for your Instagram story to go live. You can even auto-post the same story multiple times on different days or times – perfect for keeping your content in rotation.

5) Preview and schedule:

Before hitting the ‘Schedule’ button, take a moment to preview your story. Make sure everything looks just the way you want it.

Once satisfied, click ‘Schedule,’ and your Instagram story is officially in the queue!

Tips and Tricks for Story Scheduling

1) Know Your Audience

Understanding your audience’s behavior is vital for scheduling your Instagram stories.

Hopper HQ offers in-depth analytics, including engagement metrics, user demographics, and posting performance. By analyzing these insights, you can pinpoint when your audience is most active, ensuring your scheduled stories reach maximum impact.

Furthermore, you can tailor content to match their preferences, increasing engagement and forging a deeper connection.

2) Test With Different Posting Times

Testing different posting times is crucial for optimizing your Instagram stories’ impact.

By experimenting with posting times, you can discover when your audience is most active and responsive. Some may engage more during lunch breaks, while others prefer evenings.

Continuous testing enables you to refine your schedule for maximum engagement, increasing the likelihood of your stories being viewed and interacted with.

Hopper HQ’s scheduling capabilities empower you to adapt your strategy based on real data, ultimately boosting the effectiveness of your Instagram story campaigns.

3) Stay Relevant and Timely

Whether it’s a festive greeting, a themed promotion, or holiday-related tips, planning ensures your content is prepared and published precisely when it’s most contextually relevant.

This approach resonates with your audience’s current interests and emotions, fostering a stronger connection. 

By recognizing and embracing holidays, you show your brand’s awareness and adaptability, creating a more engaging and relatable experience for your followers.

4) Bonus Tips

Swipe-up Links: This feature ensures that your call-to-action is seamlessly integrated into your stories, whether it’s promoting a blog post, a product sale, or an event registration.

By strategically placing Swipe-up links, you guide your audience effortlessly toward your desired destination, enhancing user engagement and achieving your marketing objectives efficiently and precisely.

Use Hashtags and Location Tags: Incorporating hashtags and location tags into your Instagram stories is a smart strategy for broader reach and discoverability.

Adding relevant hashtags lets you tap into trending topics and communities interested in those keywords, potentially attracting a wider audience. Additionally, location tags connect you with users exploring or residing in that area, enhancing local engagement.

Hopper HQ allows hashtag research options that recommend popular tags to you. 

Find more ways to grow your Instagram following.

Mastering Instagram Story Scheduling

We’ve uncovered the power of scheduling tools like Hopper HQ and the Meta Business Suite, simplifying the processes. We’ve shared invaluable tips and tricks for optimizing your Instagram story strategy.

By planning, you can free up your time for real-time engagement and stay ahead of the curve in the ever-evolving social media landscape.

While both tools offer benefits, Hopper HQ stands out for more needy users.

With its user-friendly interface, support for multiple platforms, advanced scheduling options, and in-depth analytics. For those seeking a versatile and efficient Instagram story scheduling solution, Hopper HQ is the top recommendation

The post How to Schedule Instagram Stories appeared first on Hopper HQ.

Introduction to FASTIGNS Central Orlando

FASTSIGNS, renowned for its tailor-made signage solutions and high-performance visuals catering to businesses of all sizes, stands out in a network of approximately 800 global franchise locations. Among all the USA branches, FASTSIGNS Central Orlando shines brightly in the top 20, currently occupying the 19th position.

Impressive as it is, this achievement is made even more remarkable by the fact that FASTSIGNS Central Orlando operates with a relatively small team, comprising just 18 individuals, of which only two are dedicated to marketing.

Situated in the heart of downtown Orlando, on one of the city’s most bustling streets, this branch enjoys a prime location. Serving a diverse clientele that ranges from local small businesses to esteemed partners like Pepsi and Amazon, FASTSIGNS Central Orlando covers the full spectrum of signage needs, from small-scale keychains to towering 40 to 100-foot banners.

Hopper HQ: The Better Alternative

Manage your social media, plan & schedule posts, add hashtags, and track results from one place with Hopper HQ!

START FREE TRIAL!

The challenges they faced

FASTSIGNS Central Orlando has faced a series of formidable challenges in their journey to social media success. They started from scratch, having to recover from the impact of random, unsubstantial social media posts and gradually build their online presence. So, their focus turned to how they can master brand consistency across multiple platforms in social media.

The challenge of time management with a modest team of just two professionals when managing their local presence and effectively ‘competing’ with other branches becomes all the more demanding. In the realm of B2B, where social media engagement can be particularly challenging, FASTSIGNS Central Orlando faced hurdles in establishing a strong online presence for community building and engagement.

Kay one of the marketing responsibles states “We’ve grown substantially from there so that’s definitely been a very big challenge going from the ground and slowly moving upwards, especially with just the two of us. 

Their focus was based on their desire to maintain not only quantity and consistency but also the highest quality of posts, ensuring every member of their community received tailored content.

FASTSIGNS Central Orlando recognized the need for a strategy that would streamline their social media efforts, empower their small team to better manage their local presence, and enhance their engagement within the B2B community.

What solutions were found

In conquering their social media challenges through strategic scheduling, content diversity, and data-driven insights, FASTSIGNS emerged as a shining example of how innovation in the digital landscape can elevate a business’s presence, engagement, and ultimately, its success.

But they didn’t stop there. FASTSIGNS leveraged Hopper HQ’s analytic capabilities to gain profound insights into their audience’s preferences and behaviours on each social platform. This approach revealed that their messaging and posting structure needed to adapt and evolve depending on the platform they were engaging with. As one team member aptly put it, “I think also looking at the age range of who is on what platform that is a humongous thing because what I can market to millennials is not going to fly for the upcoming Gen Z.”

Armed with this data-driven knowledge, they fine-tuned their content strategy, ensuring that each post resonated with their target audience. They discovered the best times to publish content, the types of posts that garnered the most attention, and the messaging that truly connected with their followers.

One of their biggest aids, though, came in the form of Hopper HQ’s content scheduling feature, allowing them to plan and execute their posts at least two weeks in advance. Jacqui a marketing team member mentions “Being able to schedule the content out at least two weeks is the biggest stress reliever that we could have.” This approach not only alleviated their scheduling woes but also ensured that their content was well-organized and timely, despite the constraints of their small team.

Strategy:

• Consistency: Two posts a day and one on the weekends. Reels and TikToks published 3 times a week. At least one story a day.
• “Why FASTSIGNS Wednesday”: Highlighting their employees, what they enjoy, and the skills they bring to the team.  
• Content Curation: Unique content is created to resonate with the audience of each social media platform. 
• Organisation: Divide the social media platforms between the two marketing responsibilities and use Hopper HQ for scheduling and analytics. 

Results:

In implementing innovative social media strategies, Fast Signs Orlando witnessed significant improvements in their online presence and engagement metrics. These outcomes underscore the effectiveness of their approach in addressing the challenges of maintaining brand consistency across multiple platforms with a small marketing team.

Closing Remarks:

FASTSIGNS Central Orlando’s remarkable journey showcases the potential for social media success, even with a modest marketing team. Their commitment to innovation and strategic adaptation, supported by Hopper HQ, has resulted in significant achievements.

Through data-driven insights, they tailored their content to resonate with their audience, achieving a 200% increase in Instagram likes, a remarkable 1000% increase in Reel engagement, a 4.9 Facebook rating, and an 18% engagement rate on TikTok.

FASTSIGNS Central Orlando’s key strategies include consistent posting, platform-specific content curation, and efficient team organization. Their story serves as an inspiring example for other FASTSIGNS branches and businesses seeking to enhance their social media presence.

By following similar strategies and leveraging tools like Hopper HQ, organizations can improve their online engagement and excel in the digital landscape. FASTSIGNS Central Orlando’s experience is a testament to what’s possible with dedication, strategic thinking, and the right resources. As they continue to thrive, their journey can inspire countless others on the path to social media success.

To experience the same success as FASTSIGNS Central Orlando, try out the Hopper HQs’ 14-day free trial!

The post How to Master Brand Consistency Across Multiple Platforms: Strategies for Small Teams appeared first on Hopper HQ.

YouTube Shorts’ popularity has skyrocketed. With millions of users uploading and watching Shorts daily, it’s become a hub for discovering the latest trends, memes, and talents. Whether you’re into lip-syncing, dance challenges, or bite-sized vlogs – YouTube Shorts offers a little something for everyone.

In this article, we’ll unravel the secrets of scheduling YouTube Shorts so you can take full advantage of YouTube’s 2.7 Billion active visitors, grow your audience, and monetize your creativity (here’s a list of the top 23 highest-earning YouTubers).

Can You Schedule YouTube Shorts?

Yes, you can easily schedule YouTube shorts both within their native platform as well as with third-party apps like Hopper HQ.

Depending on your needs, the YouTube app both on mobile and desktop might be all you need. However, if you work with other social media channels, you should consider using a third-party app.

You should consider using a YouTube Shorts scheduling tool like Hopper HQ if you:

• Work for a business and manage more than one social channel
• Strategically plan your content by using data-driven insights
• Benefit from a birds-eye view with a dynamic social media calendar

How To Schedule Shorts On YouTube

You can easily schedule your YouTube shorts on its native app, both from the Desktop as well as from the mobile app. Both Processes are quite simple, we’ll start off by sharing the steps when using the YouTube mobile app.

1) Create Your Short:

Before you can schedule anything, you need a Short to schedule. Craft your bite-sized shorts, keeping them short, engaging, and true to your style.

You can do this either with your own phone camera or using the one on the mobile app.

2) Upload Your Short:

Head to your YouTube Studio and click “Create” to start uploading. Choose your video and fill in the necessary details, like the title, description, and tags.

Mark your video as a “Short.” This tells YouTube that it’s intended for the Shorts platform. You’ll be asked to define this in the Create section before uploading your Short.

3) Customize Your Details:

After uploading your video, customize your short with filters, texts, and other editing features provided by the YouTube platform.

4) Schedule It:

Scroll down and set the video visibility to “Scheduled.” This is where the magic happens. You’ll then be prompted to pick a date and time for your Short’s debut.

Click that “Schedule” button and your Short will go live at the appointed time.

6) Hit the Confirm Button:

Double-check everything, make sure your thumbnail is catchy, and confirm your scheduling.

That’s it! You’ve successfully scheduled a YouTube Short. Now, you can sit back and watch as your Short takes its place in the schedule order.

Schedule YouTube Shorts with Hopper HQ

For businesses managing multiple platforms, Hopper HQ offers an intuitive, all-in-one scheduling solution for YouTube Shorts, as well as other popular platforms like TikTok, Instagram, Facebook, X, and LinkedIn.

With its bulk and cross-scheduling features you can instantly upload and schedule your content to different social media channels, allowing you to save time and focus on other important tasks.

How To Schedule Shorts On Hopper HQ

1)Log in to Hopper HQ:

First, log in to your Hopper HQ account. If you don’t have one, you’ll need to sign up. Once you’re in, you’ll see the Hopper HQ dashboard – your command center.

2) Head to your YouTube account:

Click on the platform icon for YouTube on the left side of your screen or connect your account if you haven’t yet. This ensures that Hopper HQ can access your channel and schedule your Shorts.

3) Create a new post:

Hit the “Create” button to start the scheduling process. You’ll be prompted to select the platform – choose YouTube.

4) Upload your short:

Upload your YouTube Shorts video directly to Hopper HQ. You can add a caption and categories from here.

5) Set your Schedule:

Choose the date and time you want your Short to go live. Hopper HQ visualizes it all on a content calendar.

6) Preview and confirm:

Take a moment to preview how your scheduled Short will look. Make any final adjustments if needed, and when you’re satisfied, hit the “Schedule” button.

Why Schedule YouTube Shorts

You might be wondering why scheduling them is even necessary. After all, isn’t spontaneity the essence of short-form content?

Well, yes and no.

Basically, scheduling helps supercharge your content strategy.

Best Practices For Scheduling YouTube Shorts

Scheduling your YouTube Shorts is just the tip of the iceberg.

To master this game, you’ll want to embrace some best practices to help you stand out in the crowded world of short-form content. We’re talking about optimizing your Shorts for engagement, maximizing your reach, and understanding your audience better.

And guess what? Hopper HQ has got your back on these fronts, too.

1) Know Your Audience

Understanding your audience is the cornerstone of successful content creation.

Here’s how to delve deeper into this crucial aspect:

1. Demographics: Use YouTube Analytics and Hopper HQ’s analytics tools to discover the age, gender, and location of your viewers. This information helps you tailor your content to suit your primary audience.
   
2. Viewer behavior: Analyze viewer behavior data to understand how long viewers watch your Shorts, where they drop off, and what keeps them engaged.

This insight allows you to refine your content to match viewer preferences.

3. Content preferences: Pay attention to which types of content resonate most with your audience. Are they more interested in tutorials, vlogs, or entertainment?

Knowing this allows you to create content that consistently captivates your viewers.

4. Posting times: Use analytics to identify when your audience is most active. Schedule your Shorts to go live during these peak hours to maximize engagement. Find your best time to post YouTube Shorts through YouTube Shorts.

2) Leverage Analytics for Growth

Analytics are your secret weapon for fine-tuning your content strategy and boosting your Shorts’ performance.

While YouTube provides some useful analytics, Hopper HQ offers more advanced insights and analytics tools that can take your Shorts to the next level.

Here’s how to harness analytics effectively:

Track key metrics: Both YouTube Analytics and Hopper HQ offer a wealth of data, including views, watch time, likes, shares, and more.

Pay attention to these metrics to gauge the success of your Shorts

• .Engagement rates: Analyze the engagement rates on your Shorts. High engagement rates indicate that your content is resonating with your audience.
• Audience retention: Use audience retention metrics to identify the parts of your Shorts that capture and retain viewers’ attention. This can guide your editing and content creation process.
• Click-Through Rate (CTR): CTR measures how often viewers click on your Shorts when it’s shown in recommendations or search results.

A higher CTR indicates that your video is compelling and relevant to viewers.

• Conversion tracking: If you have external links or calls to action in your Shorts, use tracking tools to measure their effectiveness.

Other Tips To Increase Growth

1) Trend Analysis

Keep an eye on trending topics and challenges in your niche. Hopper HQ’s trend analysis tools can help you identify these trends, allowing you to create content that’s timely and likely to gain traction.

2) Competitor Analysis

Compare your performance with that of similar creators in your niche. Analyzing your competitors can provide valuable insights into what works and what doesn’t in your specific market.

3) Continuous Improvement

Use the insights gained from analytics to make data-driven decisions. Experiment with different content formats, posting schedules, and promotional strategies based on what your data tells you.

By focusing on audience insights and leveraging the power of analytics provided by platforms like Hopper HQ and YouTube Analytics, you can continuously refine your content strategy, boost engagement, and grow your YouTube Shorts channel effectively.

It’s an ongoing process of learning and adaptation that ultimately leads to success in the dynamic world of short-form content.

Always Keep Adapting

In the fast-paced world of social media, scheduling has become vital for content creators and businesses alike. It offers the flexibility to maintain a consistent online presence, reach your audience when they’re most active, and stay ahead in a competitive digital landscape.

Incorporating these best practices into your YouTube Shorts scheduling strategy can help you build a loyal audience, boost engagement, and increase your chances of going viral.

Regarding analytics and data-driven decision-making, Hopper HQ is your trusted ally, providing the insights you need to refine your content and grow your channel.

So, go ahead, schedule those Shorts with Hopper HQ and take your content to the next level.

The post How To Schedule YouTube Shorts appeared first on Hopper HQ.

In this article, we’ll delve into the art and science of discovering and utilizing trending hashtags on TikTok, offering you valuable insights and strategies to elevate your content game. Whether you’re a seasoned TikTok creator or just starting your journey, understanding how to find and leverage trending hashtags can be a game-changer in your quest for TikTok fame.

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Why Are Hashtags Important On TikTok

A hashtag is a group of characters preceded by the pound symbol (#). Using hashtags connects your material with related information, making it simpler for users to locate the clips and search engines to find them.

Creators use hashtags on TikTok to categorize their work and expand their audience. Users may click the hashtags to watch all the other videos that utilize a certain hashtag. You just need to search for #cutecat if you want to spend hours scrolling through beautiful cat clips. 

Most TikTok viewers spend most of their time on the For You Page (FYP) rather than their following page. TikTok stores all the clips it believes you would like on the For You Page. The algorithm performs its magic here. 

3 benefits of using hashtags on TikTok are:

• Discoverability: A newly created account with no followers can gain viral status and reach millions of users. The usefulness of hashtags as a user-generated tagging mechanism is vital. Who uses which hashtag and when is not within the control of a single party. 
  Hashtags broaden the audience for your clips by making your clips visible to visitors besides your followers. It helps people looking for the type of content you make to find you.
  
• Develop a community: By including relevant and appreciated TikTok hashtags in your clips, you can build a following of people who regularly watch your material.
  Additionally, including hashtags draws in new users who are already interested in the type of content you offer, increasing views, likes, and comments, all of which build community.

• Join the latest trends: TikTok trends and challenges are a great way of increasing the visibility of your account and clips. Millions of people follow and engage in these trends. So If a new one goes viral, give it a shot. 
  Some TikTok challenges are harder to hop into than others, but participating in the trend is a wonderful way to attract newer, more active viewers to your content.

Best Ways to Find Trending Hashtags on TikTok

1) Utilizing TikTok’s Discover Page

The simplest method to find out which hashtags are popular on the platform right now is to check out the Discover page, which features a selection of the most popular users, videos, sounds, and hashtags that have been properly organized. 

2) Utilizing The For You Page

TikTok’s “For You” tab can help you quickly determine what is popular on the app. The main page of TikTok is a carefully curated feed of clips called the For You page. The “For You” tab usually contains content not created by people you follow. Instead, they can be films that TikTok’s algorithm thinks you’ll like based on your site usage. 

It makes sense that films that make it to TikTok’s main page attract many viewers, so it might be useful to keep track of which hashtags frequently appear when scrolling the For You page. 

3) Study Your Audience

What hashtags are already being used by your target audience?

To join the conversation, borrow some ideas from their clips. There’s a good chance they’re not alone in utilizing or looking for the same terms or phrases.

Food reviews and recipes posted by members of the TikTok (also known as FoodTok) foodie community frequently use the hashtags #foodtiktok and #foodtok. However, you could also find unique hashtags connected to certain foods or topics, like #mukbang or #japanesefood.

You can increase your reach by engaging with these TikTok communities that already exist, so take some time to browse the clips of your most devoted fans to find hashtag ideas.

Look into the accounts that your followers follow and the hashtags they use. Along the process, you could pick up some knowledge about your own community or industry.

4) Leveraging TikTok’s Search Bar To Identify Popular Hashtags

Use TikTok’s search bar to identify popular hashtags to increase the platform’s visibility, engagement, and reach. Popular hashtags amplify content’s discoverability by aligning it with trending topics and conversations. 

Enter a keyword or topic related to your content, industry, or niche. Explore the search results and examine the suggested hashtags that appear. Pay attention to the number of views and posts associated with each hashtag.

By incorporating these hashtags, users can tap into existing communities, increase their chances of appearing in search results, and attract a wider audience.

5) Utilize the TikTok Creative Center

The TikTok Creative Center is another place to look for the most popular hashtags on the app. It offers up-to-date information about hashtags, including what’s popular across various categories.

Additionally, it offers some helpful hashtag metrics, such as the most popular creators and viewership information.

You may view some relevant popular videos posted by US users while also viewing the hashtag trends over the previous 120 days.

The fact that this approach is very basic and has a short time frame is a major disadvantage.

6) Research Your Competition

It’s a good idea to look for your rivals when identifying the TikTok hashtags secretly receiving the most views. They’ll probably upload content comparable to yours, and if they’ve posted a successful video, looking up the hashtags they used to attract attention might help you figure out how to market your content effectively. 

You should consider more than simply your brand’s rivals. Think about TikTok influencers in your niche. Note the hashtags that these TikTok influencers utilize. Influencers on TikTok rely on their ability to create popular content for their income, so they’ll quickly recognize hashtags that are gaining traction. 

The wonderful thing about this is that the TikTok algorithm is prone to show the clip with the same hashtag to people who interact favourably with these hashtagged films. These TikTok users can get pulled in by your company. Using the same hashtags to get your material in front of them is an outstanding way to attract major audiences.

7) Take Advantage Of Hopper HQ Hashtag Explorer

Hopper HQ provides a Hashtag Explorer where users can find trending hashtags on Instagram. Although this feature currently only allows you to explore the most popular hashtags on Instagram, you can still use it to your advantage.

Use the feature to find new hashtags that are doing well on the platform, then confirm on TikTok that they are quite trending. You can also create a hashtag template on the Hopper HQ app, which you can then reuse whenever you wish!

By combining this feature with Hopper HQ’s TikTok autoposting, you can always ensure that you provide your audience with consistency. Not only, by streamlining your social media scheduling process, you’ll have more time to get creative and capture new customers.

How To Use Trending Hashtags on TikTok To Go Viral

Going viral is the best way of gaining more views and followers. – and growing your business on TikTok.

1) Focus On The Audience

One of the most common misunderstandings regarding hashtag usage on TikTok is the idea that you should overstuff your description with hashtags describing your clip’s subject. But it’s simply untrue. You still need to explain the subject of your video. However, the words that appear on the screen, the caption, or even the comments are the greatest places to do that.

You shouldn’t use hashtags to describe the subject of your video. Use such hashtags just to identify your audience. Use your hashtags as a chance to describe the audience you’re aiming to reach and the target audience you’ve created that content for.

2) Think About What You Provide

Consider what might be useful to your specific audience when considering hashtags to put in your clips. You should consider what matters to busy parents if, for example, your specialization is helping them get healthy or lose weight.

Look up hashtags connected to a search term, such as “busy mom recipes,” and then click on those to view the results. Continue searching for hashtags to use in your content, and you’ll discover a ton.

3) Branded Hashtags

Create customized hashtags of your own to attract followers. Compared to other platforms, TikTok allows you to do considerably more with a branded hashtag.

Even better, you may start a hashtag competition where you ask users to produce content (such as a song or dance) and tag it with your company’s hashtag. These contests are successful on TikTok because they encourage people to share creative inspiration.

Grow Your Audience With #Hashtags

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4) Don’t Ignore Small Hashtags

Don’t use the fact that a hashtag is super-niche and has few views on the site as an excuse not to use it if you apply the algorithm above to generate one. Consider it an opportunity to rule that area instead. Put all of your stuff under that hashtag.

The truth is that someday someone will search for that hashtag. And if your posts make up the majority of the posts people discover using that hashtag, you’ll get exposure much more quickly and gain a lot more followers than if you choose a hashtag with millions of views.

5) Create Your Own Challenges

Promote your personal hashtag with a challenge to get people to use it. In other words, offer your followers a clear assignment to do or ask them to demonstrate a certain skill. That may be a dancing move, a makeover routine, a dare, a commercial demo, or anything else.

If you use your imagination, you may come up with the next #firsttouchchallenge.

6) Consider Your Location

Unless you focus on educational content or the majority of your consumers and leads are probably firmly linked to your location. If so, it’s crucial to understand that TikTok will distribute your material to everyone in your time zone. So if you run a local business, that doesn’t really help. You don’t need to become viral with them since it’ll attract the wrong audience.

In this circumstance, use hashtags that are extremely specialized and particular to your city or state. Include your location after describing your target market or service. Take “homebuyers in Texas” as an example. By doing this, you can be confident that your material is being sent to the individuals who will really use your product or service and support the expansion of your company.

How Many Hashtags Can You Use

Although there isn’t a formal restriction, the fact that you can only use 2,200 characters or fewer for your description places a practical limit on the amount of TikTok hashtags you can use.

Each hashtag must have a minimum of three characters, which can be either a number or a letter and a space. Therefore, realistically speaking, each caption can contain up to 733 hashtags.

However, you probably won’t find single-character hashtags to be very helpful. Add extra hashtags in the comments section if you run out of room.

Hashtags In Comments?

Yes, you can put hashtags to comments on TikTok, but doing so is far less successful than doing so in the description. Be sure to include the most significant hashtags in the captions.

Wrapping it up

To get the most out of the app, utilize TikTok hashtags properly. With enough forethought and advance planning, you can utilize hashtags to promote your brand, grow your online profile, and draw a sizable new following, some of whom may become paying customers. And with the help of Hopper HQ, you can find those hashtags.

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